Valley Contax, Inc. has launched Blink Collective, a new podcast platform designed to spotlight the voices, perspectives, and experiences of optometry students and early-career optometrists. The launch marks an evolution from the long-standing Try Not to Blink podcast into a new, community-driven format that is built for the future of the profession, Valley Contax said in a press release. 

Blink Collective features a rotating host model which invites students and young ODs to take the mic and lead authentic conversations around clinical experiences, emerging technology, education, and the realities of life in optometry today. The goal is to create a space where the next generation doesn’t just listen; they contribute.

Participants can submit ideas, share their stories, and engage with peers across the country. Episodes will be available in both video and audio formats across major platforms including YouTube, Spotify, Apple Podcasts, and TikTok. Short-form content will be distributed via Instagram.

Valley Contax said the transition reflects its continued commitment to education, innovation, and support for the optometric community's growth, not only through products and clinical solutions, but also by fostering connection and conversation. As part of the launch, students and young ODs are invited to submit proposals and participate in future episodes through the official website.